Best-selling carotenoids brands on Amazon

30 brands have products in the Amazon Best Sellers top 100 for Carotenoids. Ordered by how strongly each brand ranks in this list (higher positions and more products count more). List as of October 15, 2026.

Est. revenue/mo, top 100$20.7M
Brands in top 10030
Category leaderMacuhealth~$6.3M/mo est.
#1 productMacuhealth$4M/mo est.
#BrandBest rankProductsEst. units/moEst. revenue/moOverall score
1MacuhealthBest #1 · 7 products#1773.2K$6.3M49.6
2SwansonBest #9 · 4 products#9428.2K$441K71.1
3VisisharpBest #35 · 4 products#35414.1K$736K40.5
4VisishieldBest #36 · 4 products#36413.7K$584K40.3
5BronzebodyBest #25 · 3 products#25313.5K$406K40.2
6Simply Nature'sBest #21 · 2 products#21211K$452K48.5
7Jarrow FormulasBest #26 · 2 products#2629.2K$264K63.5
8Physician's CHOICEBest #2 · 1 product#2130K$503K62.4
9Country LifeBest #6 · 1 product#6113.9K$383K52.5
10UpNourishBest #7 · 1 product#7112.5K$312K46.4
11VisiViteBest #8 · 1 product#8111.4K$306K38.8
12Designs for HealthBest #10 · 1 product#1019.7K$656K64.9
13RAWBest #11 · 1 product#1119.1K$272K54.3
14BulletproofBest #14 · 1 product#1417.7K$353K47.0
15Patient OneBest #15 · 1 product#1517.3K$161K40.7
16SantoBest #16 · 1 product#1617K$237K44.4
17NatureWiseBest #18 · 1 product#1816.4K$193K64.9
18ShakleeBest #19 · 1 product#1916.2K$459K40.7
19OcutaminBest #63 · 2 products#6325.3K$216K35.6
20NeoLifeBest #30 · 1 product#3014.5K$379K38.2
21MaxiVisionBest #31 · 1 product#3114.4K$352K34.8
22Andrew LessmanBest #32 · 1 product#3214.3K$112K48.1
23SightCareBest #38 · 1 product#3813.8K$156K34.2
24EyePromiseBest #40 · 1 product#4013.7K$158K43.9
25KarunaBest #41 · 1 product#4113.6K$132K37.6
26SupersmartBest #47 · 1 product#4713.3K$148K50.9
27claroxanBest #51 · 1 product#5113.1K$950K33.2
28PreppyBest #60 · 1 product#6012.8K$113K32.7
29Nature's WayBest #61 · 1 product#6112.7K$519K74.5
30rizeBest #62 · 1 product#6212.7K$244K41.4

Top 10 Carotenoids products

#ProductBrandEst. revenue/mo
1Macuhealth Triple Carotenoid Formula - Eye Vitamins for Adults, 90 Softgels | 90-Day…
Macuhealth
Macuhealth$4M
2Physician's Choice Eye Health - Lutein, Zeaxanthin & Bilberry Extract - Supports Eye…
Physician's CHOICE
Physician's CHOICE$503K
3Provision AREDS 2 Eye Vitamins - Lutein and Zeaxanthin Complex, 60 Capsules | Doctor…
Brand unconfirmed
—$677K
4Herbal Bee Eye Supplement - Lutein 10mg, Meso-Zeaxanthin 10mg, Zeaxanthin 2mg - Eye…
Brand unconfirmed
—$646K
5Vision Defender MZ Meso-Zeaxanthin 10mg Vegan Eye Supplement, 90 Capsules | Pure…
Brand unconfirmed
—$553K
6Country Life Carotenoid Complex with Lutein and Lycopene, 60 Softgels | Antioxidant…
Country Life
Country Life$383K
7UpNourish AREDS 2 Plus Eye Vitamin Supplement, AREDS 2 Zinc Free Formula with Lutein…
UpNourish
UpNourish$312K
8VisiVite Doctor Formulated AREDS 2 Eye Vitamins, Zinc Free, 60 Capsules | Macular Support…
VisiVite
VisiVite$306K
9Swanson Betatene Natural Mixed Carotenoids, 60 Softgels | A Patented Form of…
Swanson
Swanson$159K
10Designs for Health OcuForce, Eye Health Support Supplement, 60 Capsules | Help Maintain…
Designs for Health
Designs for Health$656K

As an Amazon Associate, SuppRanked earns from qualifying purchases.

Estimates, not official Amazon data. Rankings and revenue are modeled from public Amazon Best Sellers lists and list prices (units × price, before returns, discounts and fees; not profit) and may differ from real sales. How it works.

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Top 10 Carotenoids brands by revenue

Macuhealth, claroxan, Visisharp and seven more, with each brand's estimated revenue share.

See the top 10 →

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Carotenoids brands on Amazon: FAQ

What is the best-selling carotenoids brand on Amazon?

By estimated revenue, Macuhealth is the best-selling carotenoids brand on Amazon right now, at roughly $6.3M/mo from 7 products in the Carotenoids Best Sellers top 100 (best position #1). These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.

What is the #1 best-selling carotenoids product on Amazon?

On October 15, 2026 the #1 product in Amazon's Carotenoids Best Sellers list was Macuhealth Triple Carotenoid Formula - Eye Vitamins for Adults, 90 Softgels | 90-Day Supply… from Macuhealth, with an estimated 48.7K units and ~$4M in revenue per month. Ranks change hourly, so check Amazon for the live list.

How many carotenoids brands are in Amazon's top 100?

30 distinct brands have at least one product in the Carotenoids top 100. The 10 biggest by estimated revenue account for about 70% of the list's estimated sales, and the top 3 for about 48%.

How much do the top carotenoids products sell on Amazon?

We estimate the top 100 carotenoids products together bring in about $20.7M a month at list price, before returns, discounts and fees. Treat it as an order-of-magnitude figure. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.

How are these rankings calculated?

We read the public Amazon Best Sellers list daily, match each product to its brand, estimate monthly units from Amazon's “bought in past month” badges and sales-rank curves, and multiply by list price. Full details are on the methodology page.

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