SuppRankedTop 10 holy basil brands on Amazon (estimated revenue)
Ranked by estimated monthly revenue from Amazon's Holy Basil Best Sellers top 100. Updated October 15, 2026.
Ayurvedic is the top-selling holy basil brand on Amazon by estimated revenue, at about $1.7M/mo from 1 product in the Holy Basil Best Sellers top 100. That is about 57% more than #2 Gaia Herbs (~$1.1M/mo). The list is fairly concentrated: the top 3 brands take about 40% of its estimated sales and the top 10 about 62%, spread across 54 brands in total. All figures are modeled estimates, not Amazon data.
| # | Brand | Est. revenue/mo |
|---|---|---|
| 1 | Ayurvedic19% share · best #1 | $1.7M |
| 2 | Gaia Herbs12% share · best #5 | $1.1M |
| 3 | ORGANIC INDIA9% share · best #3 | $829K |
| 4 | Himalaya5% share · best #4 | $458K |
| 5 | EYHBQIA4% share · best #12 | $326K |
| 6 | Nutraharmony4% share · best #57 | $314K |
| 7 | Efioist3% share · best #9 | $250K |
| 8 | Zazzee3% share · best #11 | $240K |
| 9 | ONE2% share · best #70 | $194K |
| 10 | Supreme Nutrition2% share · best #19 | $183K |
The top 10, brand by brand
1. Ayurvedic
~$1.7M/mo est. revenue (19% of this list) and ~51.4K units/mo from 1 product; best position #1. Its highest-ranked product here is Ayurvedic Hormone Balance for Women | Cortisol Reducer | Mood, Energy, Stress… at #1. Overall it ranks #348 of 3,452 brands.
2. Gaia Herbs
~$1.1M/mo est. revenue (12% of this list) and ~21.2K units/mo from 2 products; best position #5. Its highest-ranked product here is Gaia Herbs Holy Basil Leaf, 120 Vegan Capsules, 60 Servings | Tulsi is… at #5. Overall it ranks #39 of 3,452 brands.
3. ORGANIC INDIA
~$829K/mo est. revenue (9% of this list) and ~23.8K units/mo from 1 product; best position #3. Its highest-ranked product here is ORGANIC INDIA Tulsi Holy Basil Capsules, Holy Basil Extract, 180 Capsules… at #3. Overall it ranks #73 of 3,452 brands.
4. Himalaya
~$458K/mo est. revenue (5% of this list) and ~19.5K units/mo from 1 product; best position #4. Its highest-ranked product here is Himalaya Holy Basil Supplement, Reduce Cortisol, 720mg, 60 Capsules | Support… at #4. Overall it ranks #37 of 3,452 brands.
5. EYHBQIA
~$326K/mo est. revenue (4% of this list) and ~20.1K units/mo from 5 products; best position #12. Its highest-ranked product here is EYHBQIA Ultimate Calm Drink Mix - Super Cortisol Reducer Supplement, Magnesium… at #12. Overall it ranks #702 of 3,452 brands.
6. Nutraharmony
~$314K/mo est. revenue (4% of this list) and ~9.9K units/mo from 4 products; best position #57. Its highest-ranked product here is NUTRAHARMONY Cortisol & Menopause Support Supplement at #57. Overall it ranks #222 of 3,452 brands.
7. Efioist
~$250K/mo est. revenue (3% of this list) and ~13.9K units/mo from 2 products; best position #9. Its highest-ranked product here is Efioist Cortisol Supplement for Women, Hormone Harmony for Women, 60 Capsules… at #9. Overall it ranks #904 of 3,452 brands.
8. Zazzee
~$240K/mo est. revenue (3% of this list) and ~9.6K units/mo from 1 product; best position #11. Its highest-ranked product here is Zazzee USDA Organic Tulsi Holy Basil 20:1 Extract, 2.5% Ursolic Acid, Vegan… at #11. Overall it ranks #22 of 3,452 brands.
9. ONE
~$194K/mo est. revenue (2% of this list) and ~4.7K units/mo from 2 products; best position #70. Its highest-ranked product here is One Planet Nutrition Nano Holy Basil 250 mg Veggie Capsules (120 Servings)… at #70. Overall it ranks #243 of 3,452 brands.
10. Supreme Nutrition
~$183K/mo est. revenue (2% of this list) and ~6.5K units/mo from 1 product; best position #19. Its highest-ranked product here is Supreme Nutrition Tulsi Supreme – Holy Basil Capsules - 90 Vegetarian Capsules at #19. Overall it ranks #188 of 3,452 brands.
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Full Holy Basil ranking
All 54 brands in the list, ordered by rank strength, plus the top 10 products.
See all Holy Basil brands →