NuGo
NuGo sells an estimated 5.6K units a month on Amazon across 2 Best Sellers products, worth roughly $174K/mo in gross revenue at list price (a modeled estimate, not Amazon data). That puts it #451 of 935 tracked supplement brands by SuppRanked score and #411 by estimated revenue. It peaks at #75 in Amazon's Protein Best Sellers list. Its biggest niche is dietary fiber, where it is #50 by estimated revenue with about 0% of that top 100's est. sales. The top seller is NuGo Dark, Pretzel w/SS, 12g Vegan Protein Bar, Gluten Free, 24 Count at ~$108K/mo est.
Categories Ranked in 2 Best Sellers lists · best position shown
NuGo products on Amazon Best Sellers Sorted by est. revenue/mo
| Product | Est. revenue/mo |
|---|---|
| NuGo Dark, Pretzel w/SS, 12g Vegan Protein Bar, Gluten Free, 24 Count ASIN B07V7HKP8N · #75 Protein · 3.3K units | $108K |
| NuGo Fiber d'Lish Cinnamon Raisin, 12g High Fiber, Vegan, 150 Calories, 16 Count ASIN B002E36E2O · #96 Dietary Fiber · 2.4K units | $66K |
Prices, ratings and ranks as seen on October 15, 2026. Links go to the product on Amazon.com.
Competitors & comparisons
Top rivals in Protein
- EarthChimp · $126K/mo est.
- Zbar · $109K/mo est.
- Evolve · $109K/mo est.
- Legendary · $102K/mo est.
- Nutrition Plan · $97K/mo est.
- Oikos · $86K/mo est.
Brands ranked near NuGo
- #447 StrongVit · $94K/mo est.
- #448 KEY · $154K/mo est.
- #449 BioTrust · $191K/mo est.
- #450 Standard Process · $268K/mo est.
- #452 FAST · $79K/mo est.
- #453 DR VITAMIN SOLUTIONS · $57K/mo est.
- #454 Quality · $73K/mo est.
- #455 Brodo · $225K/mo est.
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How is NuGo ranked?
The score (0–100) blends estimated monthly units (60%), category rank visibility (30%) and breadth across categories (10%). Est. revenue/mo is estimated units × list price, summed across the brand's ranked products. Methodology