Pure Encapsulations vs Physician's CHOICE: Amazon sales compared

Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.

On Amazon, Pure Encapsulations brings in an estimated $26M/mo versus $8.3M/mo for Physician's CHOICE, about 3.1× as much as its rival (modeled estimates, Oct 15, 2026). Pure Encapsulations also sells more units (~77K vs ~381K a month) across 152 ranked products to 20. They meet in 5 Best Sellers lists: Pure Encapsulations leads in 2 and Physician's CHOICE in 3.

Head to head

MetricPure EncapsulationsPhysician's CHOICE
Est. revenue/mo$26M$8.3M
Est. units/mo77K381K
Overall rank (score)#4#29
Rank by est. revenue#3#14
SuppRanked score81.864.2
Best-selling products15220
Categories ranked in10116
#1 category ranks68
Gummy share0%15%

Shared categories Est. revenue/mo in each Best Sellers top 100 · best position

CategoryPure EncapsulationsPhysician's CHOICEBest rank
Vitamins, Minerals & Supplements$8M$5.8M#1 / #4
Enzymes$866K$2.8M#8 / #1
Multi-Enzymes$1M$2.5M#6 / #1
Acidophilus$143K$2M#53 / #1
Ashwagandha$157K$144K#4 / #26

Top products

As an Amazon Associate SuppRanked earns from qualifying purchases.

Estimates, not Amazon data. Modeled from public Best Sellers ranks and list prices; not profit. How it works

FAQ

Which sells more on Amazon, Pure Encapsulations or Physician's CHOICE?

By SuppRanked's estimates, Pure Encapsulations sells more: about $26M/mo in Amazon revenue versus $8.3M/mo for Physician's CHOICE. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.

Who sells more Vitamins, Minerals & Supplements on Amazon, Pure Encapsulations or Physician's CHOICE?

In the Vitamins, Minerals & Supplements Best Sellers top 100, Pure Encapsulations leads with ~$8M/mo estimated, against ~$5.8M/mo for Physician's CHOICE. Estimates only.

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