SuppRankedTop 10 b6 (pyridoxal phosphate) brands on Amazon (estimated revenue)
Ranked by estimated monthly revenue from Amazon's B6 (Pyridoxal Phosphate) Best Sellers top 100. Updated October 15, 2026.
NEURIVA is the top-selling b6 (pyridoxal phosphate) brand on Amazon by estimated revenue, at about $4.4M/mo from 6 products in the B6 (Pyridoxal Phosphate) Best Sellers top 100. That is about 66% more than #2 ONNIT (~$2.7M/mo). The list is tightly concentrated: the top 3 brands take about 62% of its estimated sales and the top 10 about 76%, spread across 51 brands in total. About 6% of the products are gummies. All figures are modeled estimates, not Amazon data.
| # | Brand | Est. revenue/mo |
|---|---|---|
| 1 | NEURIVA36% share · best #1 | $4.4M |
| 2 | ONNIT22% share · best #2 | $2.7M |
| 3 | Designs for Health4% share · best #36 | $453K |
| 4 | Nutricost3% share · best #11 | $426K |
| 5 | BulkSupplements2% share · best #43 | $267K |
| 6 | Standard Process2% share · best #60 | $266K |
| 7 | THORNE2% share · best #31 | $247K |
| 8 | Vitamatic2% share · best #28 | $200K |
| 9 | Pure Encapsulations2% share · best #10 | $199K |
| 10 | NOW Foods1% share · best #13 | $180K |
The top 10, brand by brand
1. NEURIVA
~$4.4M/mo est. revenue (36% of this list) and ~114K units/mo from 6 products; best position #1. Its highest-ranked product here is NEURIVA Plus Brain Supplement for Memory and Focus - 30 Count Capsules… at #1. Overall it ranks #141 of 3,479 brands.
2. ONNIT
~$2.7M/mo est. revenue (22% of this list) and ~35K units/mo from 3 products; best position #2. Its highest-ranked product here is ONNIT Alpha Brain Nootropic Brain Supplement for Focus & Memory, 90 Count… at #2. Overall it ranks #212 of 3,479 brands.
3. Designs for Health
~$453K/mo est. revenue (4% of this list) and ~9.6K units/mo from 3 products; best position #36. Its highest-ranked product here is Designs for Health Vitamin B6 Liquid, Includes Zinc & Magnesium,24 Servings… at #36. Overall it ranks #26 of 3,479 brands.
4. Nutricost
~$426K/mo est. revenue (3% of this list) and ~28K units/mo from 4 products; best position #11. Its highest-ranked product here is Nutricost Vitamin B6 (Pyridoxine HCl) 100mg, 240 Capsules at #11. Overall it ranks #2 of 3,479 brands.
5. BulkSupplements
~$267K/mo est. revenue (2% of this list) and ~11.8K units/mo from 4 products; best position #43. Its highest-ranked product here is BulkSupplements.com Pyridoxal 5 Phosphate Capsules - P5P Supplement, Vitamin B6… at #43. Overall it ranks #9 of 3,479 brands.
6. Standard Process
~$266K/mo est. revenue (2% of this list) and ~5.1K units/mo from 2 products; best position #60. Its highest-ranked product here is Standard Process Orchex, Emotional Balance Supplement, 90 Capsules | Nervous… at #60. Overall it ranks #51 of 3,479 brands.
7. THORNE
~$247K/mo est. revenue (2% of this list) and ~4.4K units/mo from 1 product; best position #31. Its highest-ranked product here is THORNE - Pyridoxal 5'-Phosphate - Bioactive Form of Vitamin B6 for Energy… at #31. Overall it ranks #8 of 3,479 brands.
8. Vitamatic
~$200K/mo est. revenue (2% of this list) and ~19.6K units/mo from 5 products; best position #28. Its highest-ranked product here is Vitamatic Vitamin B6 500 mg Tablets, 120 Count, Pyridoxine HCl, Made in USA… at #28. Overall it ranks #20 of 3,479 brands.
9. Pure Encapsulations
~$199K/mo est. revenue (2% of this list) and ~9.7K units/mo from 1 product; best position #10. Its highest-ranked product here is Pure Encapsulations P5P 50, 60 Capsules | Vitamin B6 Supplement to Support… at #10. Overall it ranks #3 of 3,479 brands.
10. NOW Foods
~$180K/mo est. revenue (1% of this list) and ~20K units/mo from 4 products; best position #13. Its highest-ranked product here is NOW Supplements, Vitamin B-6 (Pyridoxine HCl) 100 mg, 250 Veg Caps at #13. Overall it ranks #1 of 3,479 brands.
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Full B6 (Pyridoxal Phosphate) ranking
All 51 brands in the list, ordered by rank strength, plus the top 10 products.
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