Nutricost vs Nature Made: Amazon sales compared

Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.

On Amazon, Nutricost brings in an estimated $55.4M/mo versus $21.8M/mo for Nature Made, about 2.5× as much as its rival (modeled estimates, Oct 15, 2026). Nutricost also sells more units (~3M vs ~1.6M a month) across 327 ranked products to 137. They meet in 49 Best Sellers lists: Nutricost leads in 22 and Nature Made in 27.

Head to head

MetricNutricostNature Made
Est. revenue/mo$55.4M$21.8M
Est. units/mo3M1.6M
Overall rank (score)#2#4
Rank by est. revenue#3#7
SuppRanked score97.080.0
Best-selling products327137
Categories ranked in17155
#1 category ranks115
Gummy share0%28%

Shared categories Est. revenue/mo in each Best Sellers top 100 · best position

CategoryNutricostNature MadeBest rank
Vitamins, Minerals & Supplements$3.9M$4.6M#2 / #12
Vitamins$1.1M$5.7M#31 / #3
Diet & Sports Nutrition$5.2M$511K#2 / #72
Vitamin B$2.6M$2.9M#16 / #3
Essential Fatty Acids$376K$3M#9 / #4
Minerals$374K$2.7M#19 / #3
Magnesium$464K$2M#14 / #3
Antioxidants$1.6M$756K#5 / #19
Vitamin D$144K$2M#27 / #2
B12$240K$1.9M#10 / #1
Blended Vitamin & Mineral Supplements$1.4M$414K#3 / #6
Omega Oils$376K$1.4M#4 / #7
Fish Oil (Omega-3)$204K$1.3M#26 / #3
Multivitamins$764K$735K#53 / #20
Chondroitin & Glucosamine$795K$584K#6 / #4
B7 (Biotin)$194K$1.2M#18 / #9
Flax Seed Oil$92K$1.2M#14 / #1
Vitamin D3 & K2$367K$804K#6 / #2
CoQ10$292K$789K#9 / #5
Chondroitin & Glucosamine Combinations$496K$584K#3 / #2
Enzymes$1M$39K#23 / #42
Omega-3$376K$663K#4 / #7
Vitamin E$286K$750K#9 / #3
B1 (Thiamine)$789K$222K#3 / #2
Weight Loss$861K$147K#60 / #34
Weight Loss Supplements$861K$147K#51 / #29
Herbal Supplements$756K$206K#43 / #37
Vitamin C$164K$695K#12 / #4
Fruit Extracts$424K$340K#63 / #35
5-HTP$628K$31K#4 / #70
B-Complex$151K$482K#18 / #2
Potassium$506K$125K#6 / #2
Iron$77K$495K#71 / #1
B6 (Pyridoxal Phosphate)$426K$131K#11 / #7
Zinc$417K$122K#10 / #8
Calcium$27K$486K#69 / #2
Acidophilus$218K$245K#23 / #64
Turmeric$133K$328K#10 / #3
Collagen$257K$188K#29 / #10
Dietary Fiber$116K$296K#54 / #14
Ashwagandha$243K$141K#3 / #17
Sleep Supplements$26K$255K#78 / #26
Elderberry$46K$225K#44 / #15
Multi-Enzymes$207K$39K#20 / #30
Ginger$204K$35K#8 / #81
Cranberry$79K$150K#24 / #17
Valerian$189K$27K#5 / #99
Lutein$121K$65K#13 / #33
Mushrooms$34K$19K#41 / #92

Top products

As an Amazon Associate SuppRanked earns from qualifying purchases.

Estimates, not Amazon data. Modeled from public Best Sellers ranks and list prices; not profit. How it works

FAQ

Which sells more on Amazon, Nutricost or Nature Made?

By SuppRanked's estimates, Nutricost sells more: about $55.4M/mo in Amazon revenue versus $21.8M/mo for Nature Made. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.

Who sells more Vitamins, Minerals & Supplements on Amazon, Nutricost or Nature Made?

In the Vitamins, Minerals & Supplements Best Sellers top 100, Nature Made leads with ~$4.6M/mo estimated, against ~$3.9M/mo for Nutricost. Estimates only.

More comparisons