Top 10 cayenne brands on Amazon (estimated revenue)
Ranked by estimated monthly revenue from Amazon's Cayenne Best Sellers top 100. Updated October 15, 2026.
Clean Nutra is the top-selling cayenne brand on Amazon by estimated revenue, at about $280K/mo from 2 products in the Cayenne Best Sellers top 100. That is about 2.1× as much as #2 Aurivita (~$133K/mo). The list is fairly concentrated: the top 3 brands take about 50% of its estimated sales and the top 10 about 73%, spread across 43 brands in total. All figures are modeled estimates, not Amazon data.
| # | Brand | Est. revenue/mo |
|---|---|---|
| 1 | Clean Nutra30% share · best #1 | $280K |
| 2 | Aurivita14% share · best #13 | $133K |
| 3 | HerbaMe5% share · best #5 | $45K |
| 4 | Nutricost5% share · best #4 | $42K |
| 5 | Nature's Way4% share · best #18 | $34K |
| 6 | GXSAE3% share · best #11 | $31K |
| 7 | Starwest3% share · best #16 | $28K |
| 8 | Solaray3% share · best #27 | $26K |
| 9 | Christopher's3% share · best #47 | $24K |
| 10 | Immortal3% share · best #15 | $24K |
The top 10, brand by brand
1. Clean Nutra
~$280K/mo est. revenue (30% of this list) and ~9.3K units/mo from 2 products; best position #1. Its highest-ranked product here is Clean Nutra Cayenne Pepper Drops Supplement Liquid + Hawthorn Berry, Vitamin D3… at #1. Overall it ranks #101 of 3,479 brands.
2. Aurivita
~$133K/mo est. revenue (14% of this list) and ~4.5K units/mo from 6 products; best position #13. Its highest-ranked product here is Aurivita Capsaicin Power - 300 Softgels Cayenne Pepper Supplement, with Vitamin… at #13. Overall it ranks #658 of 3,479 brands.
3. HerbaMe
~$45K/mo est. revenue (5% of this list) and ~1.6K units/mo from 1 product; best position #5. Its highest-ranked product here is HerbaMe Blood Flow Care Blood Circulation & Leg Vein Support, 120 Capsules… at #5. Overall it ranks #970 of 3,479 brands.
4. Nutricost
~$42K/mo est. revenue (5% of this list) and ~2.5K units/mo from 1 product; best position #4. Its highest-ranked product here is Nutricost Cayenne Pepper (530mg) 240 Capsules, 40,000 Heat Units, GMO-Free… at #4. Overall it ranks #2 of 3,479 brands.
5. Nature's Way
~$34K/mo est. revenue (4% of this list) and ~3K units/mo from 2 products; best position #18. Its highest-ranked product here is Nature's Way Cayenne Fruit Capsules, 450 mg Cayenne Pepper, Vegan, 180 ct… at #18. Overall it ranks #12 of 3,479 brands.
6. GXSAE
~$31K/mo est. revenue (3% of this list) and ~950 units/mo from 1 product; best position #11. Its highest-ranked product here is GXSAE Capsaicin Power - Cayenne Pepper Capsules Supplement, Supports Leg Vein… at #11. Overall it ranks #1553 of 3,479 brands.
7. Starwest
~$28K/mo est. revenue (3% of this list) and ~1.5K units/mo from 1 product; best position #16. Its highest-ranked product here is Starwest Botanicals Organic Cayenne Pepper Powder 35k HU - Bulk 1 lb Bag | Adds… at #16. Overall it ranks #324 of 3,479 brands.
8. Solaray
~$26K/mo est. revenue (3% of this list) and ~1.7K units/mo from 5 products; best position #27. Its highest-ranked product here is SOLARAY Cool Cayenne Pepper 40,000 HU, Cayenne Pepper Capsules, Digestion Aid… at #27. Overall it ranks #21 of 3,479 brands.
9. Christopher's
~$24K/mo est. revenue (3% of this list) and ~997 units/mo from 4 products; best position #47. Its highest-ranked product here is Christopher's Original Formulas Cayenne Extract - 2 fl oz Liquid | Premium… at #47. Overall it ranks #728 of 3,479 brands.
10. Immortal
~$24K/mo est. revenue (3% of this list) and ~1.3K units/mo from 2 products; best position #15. Its highest-ranked product here is Immortal Herbs Cayenne Pepper Capsules w/Garlic, Ginger, Hawthorn, Turmeric… at #15. Overall it ranks #1142 of 3,479 brands.
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Full Cayenne ranking
All 43 brands in the list, ordered by rank strength, plus the top 10 products.
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