Top 10 rice protein brands on Amazon (estimated revenue)

Ranked by estimated monthly revenue from Amazon's Rice Protein Best Sellers top 100. Updated October 15, 2026.

NutriBiotic is the top-selling rice protein brand on Amazon by estimated revenue, at about $1.7M/mo from 6 products in the Rice Protein Best Sellers top 100. That is about 11% more than #2 Sunwarrior (~$1.5M/mo). The list is fairly concentrated: the top 3 brands take about 34% of its estimated sales and the top 10 about 76%, spread across 34 brands in total. All figures are modeled estimates, not Amazon data.

#BrandEst. revenue/moShare of listEst. units/moProductsBest rank
1NutriBiotic13% share · best #3$1.7M13%56.9K6#3
2Sunwarrior12% share · best #7$1.5M12%35.6K5#7
3NAKED10% share · best #1$1.3M10%53.1K2#1
4Growing Naturals9% share · best #13$1.2M9%32.8K9#13
5ALOHA9% share · best #2$1.2M9%32.9K2#2
6Nutricost6% share · best #6$779K6%18.9K2#6
7Isopure6% share · best #4$738K6%18.5K1#4
8Happy Viking5% share · best #22$619K5%10.3K2#22
9Enzacta4% share · best #20$586K4%6K1#20
10Terrasoul3% share · best #5$347K3%15.8K1#5
Estimates, not official Amazon data. Rankings and revenue are modeled from public Amazon Best Sellers lists and list prices (units × price, before returns, discounts and fees; not profit) and may differ from real sales. How it works.

The top 10, brand by brand

1. NutriBiotic

~$1.7M/mo est. revenue (13% of this list) and ~56.9K units/mo from 6 products; best position #3. Its highest-ranked product here is NutriBiotic Certified Organic Rice Protein Vanilla, 1 Lb. 5 Oz | Low… at #3. Overall it ranks #157 of 3,479 brands.

2. Sunwarrior

~$1.5M/mo est. revenue (12% of this list) and ~35.6K units/mo from 5 products; best position #7. Its highest-ranked product here is Sunwarrior Brown Rice Protein Powder with Bcaa & Amino Acids Raw Rice Protein… at #7. Overall it ranks #95 of 3,479 brands.

3. NAKED

~$1.3M/mo est. revenue (10% of this list) and ~53.1K units/mo from 2 products; best position #1. Its highest-ranked product here is NAKED Rice 1Lb - Organic Brown Rice Protein Powder - Vegan Protein Powder, GMO… at #1. Overall it ranks #57 of 3,479 brands.

4. Growing Naturals

~$1.2M/mo est. revenue (9% of this list) and ~32.8K units/mo from 9 products; best position #13. Its highest-ranked product here is Growing Naturals Organic Rice Protein Powder - 15g Plant Protein, 2.8G BCAA… at #13. Overall it ranks #418 of 3,479 brands.

5. ALOHA

~$1.2M/mo est. revenue (9% of this list) and ~32.9K units/mo from 2 products; best position #2. Its highest-ranked product here is ALOHA Organic Plant-Based Chocolate Protein Powder | 15 Servings, Stevia Free… at #2. Overall it ranks #410 of 3,479 brands.

6. Nutricost

~$779K/mo est. revenue (6% of this list) and ~18.9K units/mo from 2 products; best position #6. Its highest-ranked product here is Nutricost Organic Rice Protein Powder (5 LB) from Brown Rice, Gluten-Free… at #6. Overall it ranks #2 of 3,479 brands.

7. Isopure

~$738K/mo est. revenue (6% of this list) and ~18.5K units/mo from 1 product; best position #4. Its highest-ranked product here is Isopure Plant-Based Protein Powder – 20g Organic Pea and Rice Protein with a… at #4. Overall it ranks #139 of 3,479 brands.

8. Happy Viking

~$619K/mo est. revenue (5% of this list) and ~10.3K units/mo from 2 products; best position #22. Its highest-ranked product here is Happy Viking Variety Pack Plant Protein Powder, Created by Venus Williams, 20G… at #22. Overall it ranks #727 of 3,479 brands.

9. Enzacta

~$586K/mo est. revenue (4% of this list) and ~6K units/mo from 1 product; best position #20. Its highest-ranked product here is Enzacta Alfa PXP Royale 150 grm 30 Servings at #20. Overall it ranks #1512 of 3,479 brands.

10. Terrasoul

~$347K/mo est. revenue (3% of this list) and ~15.8K units/mo from 1 product; best position #5. Its highest-ranked product here is Terrasoul Superfoods Organic Sprouted Brown Rice Protein Powder, 1.5 Pounds at #5. Overall it ranks #266 of 3,479 brands.

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