FITO
FITO sells an estimated 59K units a month on Amazon across 14 Best Sellers products, worth roughly $556K/mo in gross revenue at list price (a modeled estimate, not Amazon data). That puts it #216 of 3,479 tracked supplement brands by SuppRanked score and #670 by estimated revenue. It peaks at #7 in Amazon's Charcoal Best Sellers list. Its biggest niche is charcoal, where it is #20 by estimated revenue with about 1% of that top 100's est. sales. The top seller is FITO MEDIC'S Lab | Activated Charcoal | 240 caps | Activated Charcoal… at ~$125K/mo est.
Categories Ranked in 14 Best Sellers lists · best position shown
FITO products on Amazon Best Sellers Sorted by est. revenue/mo
Ranks as seen on October 15, 2026. Product links go to Amazon.com. As an Amazon Associate, SuppRanked earns from qualifying purchases.
Competitors & comparisons
Top rivals in Charcoal
- Charcocaps · $162K/mo est.
- Cymbiotika · $147K/mo est.
- Pure Original Ingredients · $126K/mo est.
- Mountain Meadow Herbs · $116K/mo est.
- Orinthalixium · $113K/mo est.
- PURELY beneficial · $109K/mo est.
Brands ranked near FITO
- #212 ONNIT · $4M/mo est.
- #213 PURA · $2.7M/mo est.
- #214 Zhou Nutrition · $1.2M/mo est.
- #215 Allergy Research Group · $2.4M/mo est.
- #217 ALPHA LION · $2.1M/mo est.
- #218 MARQ · $2.4M/mo est.
- #219 It's Just! · $1.1M/mo est.
- #220 ProMix · $2.5M/mo est.
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How is FITO ranked?
The score (0–100) blends estimated monthly units (60%), category rank visibility (30%) and breadth across categories (10%). Est. revenue/mo is estimated units × list price, summed across the brand's ranked products. Methodology