SuppRankedMuscle Milk vs Isopure: Amazon sales compared
Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.
On Amazon, Muscle Milk brings in an estimated $3.8M/mo versus $3.7M/mo for Isopure, about the same as its rival (modeled estimates, Oct 15, 2026). Muscle Milk also sells more units (~127K vs ~74.6K a month) across 11 ranked products to 9. They meet in 6 Best Sellers lists: Muscle Milk leads in 4 and Isopure in 2.
Head to head
| Metric | Muscle Milk | Isopure |
|---|---|---|
| Est. revenue/mo | $3.8M | $3.7M |
| Est. units/mo | 127K | 74.6K |
| Overall rank (score) | #91 | #141 |
| Rank by est. revenue | #102 | #108 |
| SuppRanked score | 54.3 | 51.4 |
| Best-selling products | 11 | 9 |
| Categories ranked in | 7 | 9 |
| #1 category ranks | 0 | 0 |
| Gummy share | 0% | 0% |
Shared categories Est. revenue/mo in each Best Sellers top 100 · best position
| Category | Muscle Milk | Isopure |
|---|---|---|
| Protein | $2.4M | $1.9M |
| Sports Nutrition | $2.4M | $1.9M |
| Diet & Sports Nutrition | $1.3M | $1.7M |
| Whey Protein | $189K | $2.1M |
| Ready-to-Drink Protein | $2M | $211K |
| Protein Blends | $1.1M | $411K |
Top products
Muscle Milk
Isopure
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FAQ
Which sells more on Amazon, Muscle Milk or Isopure?
By SuppRanked's estimates, Muscle Milk sells more: about $3.8M/mo in Amazon revenue versus $3.7M/mo for Isopure. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.
Who sells more protein on Amazon, Muscle Milk or Isopure?
In the Protein Best Sellers top 100, Muscle Milk leads with ~$2.4M/mo estimated, against ~$1.9M/mo for Isopure. Estimates only.