Optimum Nutrition vs Isopure: Amazon sales compared
Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.
On Amazon, Optimum Nutrition brings in an estimated $14.8M/mo versus $3.7M/mo for Isopure, about 4.0× as much as its rival (modeled estimates, Oct 15, 2026). Optimum Nutrition also sells more units (~372K vs ~74.6K a month) across 29 ranked products to 9. They meet in 8 Best Sellers lists: Optimum Nutrition leads in 5 and Isopure in 3.
Head to head
| Metric | Optimum Nutrition | Isopure |
|---|---|---|
| Est. revenue/mo | $14.8M | $3.7M |
| Est. units/mo | 372K | 74.6K |
| Overall rank (score) | #28 | #141 |
| Rank by est. revenue | #19 | #108 |
| SuppRanked score | 64.4 | 51.4 |
| Best-selling products | 29 | 9 |
| Categories ranked in | 20 | 9 |
| #1 category ranks | 3 | 0 |
| Gummy share | 0% | 0% |
Shared categories Est. revenue/mo in each Best Sellers top 100 · best position
| Category | Optimum Nutrition | Isopure |
|---|---|---|
| Sports Nutrition | $6.8M | $1.9M |
| Diet & Sports Nutrition | $6.8M | $1.7M |
| Whey Protein | $2.2M | $2.1M |
| Protein | $1.7M | $1.9M |
| Creatine | $2.2M | $164K |
| Protein Blends | $749K | $411K |
| Plant Protein | $89K | $779K |
| Ready-to-Drink Protein | $187K | $211K |
Top products
Optimum Nutrition
Isopure
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FAQ
Which sells more on Amazon, Optimum Nutrition or Isopure?
By SuppRanked's estimates, Optimum Nutrition sells more: about $14.8M/mo in Amazon revenue versus $3.7M/mo for Isopure. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.
Who sells more sports nutrition on Amazon, Optimum Nutrition or Isopure?
In the Sports Nutrition Best Sellers top 100, Optimum Nutrition leads with ~$6.8M/mo estimated, against ~$1.9M/mo for Isopure. Estimates only.