SuppRankedTHORNE vs Optimum Nutrition: Amazon sales compared
Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.
On Amazon, THORNE brings in an estimated $44.8M/mo versus $14.8M/mo for Optimum Nutrition, about 3.0× as much as its rival (modeled estimates, Oct 15, 2026). THORNE also sells more units (~1.2M vs ~372K a month) across 100 ranked products to 29. They meet in 11 Best Sellers lists: THORNE leads in 5 and Optimum Nutrition in 6.
Head to head
| Metric | THORNE | Optimum Nutrition |
|---|---|---|
| Est. revenue/mo | $44.8M | $14.8M |
| Est. units/mo | 1.2M | 372K |
| Overall rank (score) | #8 | #28 |
| Rank by est. revenue | #4 | #19 |
| SuppRanked score | 77.9 | 64.4 |
| Best-selling products | 100 | 29 |
| Categories ranked in | 79 | 20 |
| #1 category ranks | 2 | 3 |
| Gummy share | 0% | 0% |
Shared categories Est. revenue/mo in each Best Sellers top 100 · best position
| Category | THORNE | Optimum Nutrition |
|---|---|---|
| Vitamins, Minerals & Supplements | $9M | $4.5M |
| Diet & Sports Nutrition | $5.6M | $6.8M |
| Sports Nutrition | $5M | $6.8M |
| Amino Acids | $6.3M | $5.5M |
| Creatine | $4.8M | $2.2M |
| BCAAs | $533K | $3.5M |
| Whey Protein | $269K | $2.2M |
| Protein | $269K | $1.7M |
| L-Glutamine | $1.2M | $406K |
| Zinc | $698K | $143K |
| Plant Protein | $89K | $89K |
Top products
THORNE
Optimum Nutrition
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FAQ
Which sells more on Amazon, THORNE or Optimum Nutrition?
By SuppRanked's estimates, THORNE sells more: about $44.8M/mo in Amazon revenue versus $14.8M/mo for Optimum Nutrition. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.
Who sells more Vitamins, Minerals & Supplements on Amazon, THORNE or Optimum Nutrition?
In the Vitamins, Minerals & Supplements Best Sellers top 100, THORNE leads with ~$9M/mo estimated, against ~$4.5M/mo for Optimum Nutrition. Estimates only.