Top 10 endurance & energy bars brands on Amazon (estimated revenue)
Ranked by estimated monthly revenue from Amazon's Endurance & Energy Bars Best Sellers top 100. Updated October 15, 2026.
CLIF is the top-selling endurance & energy bars brand on Amazon by estimated revenue, at about $3.6M/mo from 22 products in the Endurance & Energy Bars Best Sellers top 100. That is about 2.6× as much as #2 Honey Stinger (~$1.4M/mo). The list is fairly concentrated: the top 3 brands take about 48% of its estimated sales and the top 10 about 68%, spread across 43 brands in total. All figures are modeled estimates, not Amazon data.
| # | Brand | Est. revenue/mo |
|---|---|---|
| 1 | CLIF31% share · best #2 | $3.6M |
| 2 | Honey Stinger12% share · best #1 | $1.4M |
| 3 | Skratch5% share · best #6 | $538K |
| 4 | StemForte4% share · best #91 | $414K |
| 5 | BARE3% share · best #10 | $389K |
| 6 | Thunderbird3% share · best #11 | $383K |
| 7 | KIND3% share · best #13 | $358K |
| 8 | Verb3% share · best #9 | $314K |
| 9 | JAMBAR2% share · best #15 | $287K |
| 10 | Maurten2% share · best #14 | $276K |
The top 10, brand by brand
1. CLIF
~$3.6M/mo est. revenue (31% of this list) and ~153K units/mo from 22 products; best position #2. Its highest-ranked product here is CLIF BAR Protein Energy Bars, Chocolate Chip, 15ct | 10g Protein, Made with… at #2. Overall it ranks #55 of 3,479 brands.
2. Honey Stinger
~$1.4M/mo est. revenue (12% of this list) and ~62.5K units/mo from 4 products; best position #1. Its highest-ranked product here is Honey Stinger Organic Honey Waffle, Energy Stroopwafel for Exercise, Endurance… at #1. Overall it ranks #124 of 3,479 brands.
3. Skratch
~$538K/mo est. revenue (5% of this list) and ~16.2K units/mo from 2 products; best position #6. Its highest-ranked product here is Skratch Labs Energy Bars, Variety Pack, 12 Bars | Sports fuel for endurance… at #6. Overall it ranks #306 of 3,479 brands.
4. StemForte
~$414K/mo est. revenue (4% of this list) and ~2.1K units/mo from 1 product; best position #91. Its highest-ranked product here is StemForte Plus Stem Cell Nutritional Supplements for Men, Women - Two Bottles… at #91. Overall it ranks #3114 of 3,479 brands.
5. BARE
~$389K/mo est. revenue (3% of this list) and ~11.8K units/mo from 2 products; best position #10. Its highest-ranked product here is BARE PERFORMANCE NUTRITION Go Bar, Oat Based Endurance Training Snack 36g of… at #10. Overall it ranks #244 of 3,479 brands.
6. Thunderbird
~$383K/mo est. revenue (3% of this list) and ~15.5K units/mo from 2 products; best position #11. Its highest-ranked product here is Thunderbird Real Food Energy Bars, Bar Cashew Fig Carrot, 1.7 Ounce, Fruit &… at #11. Overall it ranks #805 of 3,479 brands.
7. KIND
~$358K/mo est. revenue (3% of this list) and ~14.5K units/mo from 3 products; best position #13. Its highest-ranked product here is KIND Healthy Grains Energy Bars Variety Pack, Gluten Free, Healthy Snacks, Dark… at #13. Overall it ranks #823 of 3,479 brands.
8. Verb
~$314K/mo est. revenue (3% of this list) and ~10.5K units/mo from 1 product; best position #9. Its highest-ranked product here is Verb Caffeinated Energy Bars Peanut Butter Cookie (26g, Pack of 16)… at #9. Overall it ranks #1090 of 3,479 brands.
9. JAMBAR
~$287K/mo est. revenue (2% of this list) and ~12.9K units/mo from 2 products; best position #15. Its highest-ranked product here is JAMBAR Energy Bars, Organic Protein Bars, Gluten Free Snacks, Healthy Snacks… at #15. Overall it ranks #887 of 3,479 brands.
10. Maurten
~$276K/mo est. revenue (2% of this list) and ~7.7K units/mo from 1 product; best position #14. Its highest-ranked product here is Maurten Energy Bar Mix Box 6x Solid 160, 6x Solid C160 - Box with 2 Mini-Bars… at #14. Overall it ranks #631 of 3,479 brands.
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Full Endurance & Energy Bars ranking
All 43 brands in the list, ordered by rank strength, plus the top 10 products.
See all Endurance & Energy Bars brands →