SuppRankedSmartyPants
SmartyPants sells an estimated 115K units a month on Amazon across 15 Best Sellers products, worth roughly $2.9M/mo in gross revenue at list price (a modeled estimate, not Amazon data). That puts it #117 of 3,452 tracked supplement brands by SuppRanked score and #152 by estimated revenue. It peaks at #4 in Amazon's Prenatal Vitamins Best Sellers list. Its biggest niche is multivitamins, where it is #6 by estimated revenue with about 5% of that top 100's est. sales. The top seller is SmartyPants Prenatal Multivitamin Gummies, Vitamin D & C, Omega 3, 90… at ~$770K/mo est.
Categories Ranked in 13 Best Sellers lists · best position shown
SmartyPants products on Amazon Best Sellers Sorted by est. revenue/mo
Ranks as seen on October 15, 2026. Product links go to Amazon.com. As an Amazon Associate, SuppRanked earns from qualifying purchases.
≈* List price not shown on Amazon for 1 product; revenue uses the median price of the brand's other products (or the category).
Competitors & comparisons
Top rivals in Vitamins
- NEURIVA · $2.1M/mo est.
- Dr. Berg · $2M/mo est.
- Sports Research · $1.9M/mo est.
- Wholesome Story · $1.4M/mo est.
- One A Day · $1.2M/mo est.
- Micro Ingredients · $1.2M/mo est.
Brands ranked near SmartyPants
- #113 Dr. Mercola · $3.2M/mo est.
- #114 Jacked Factory · $1.9M/mo est.
- #115 One A Day · $2.8M/mo est.
- #116 Benefiber · $1.9M/mo est.
- #118 Brieofood · $1.5M/mo est.
- #119 Sovereign Silver · $2.3M/mo est.
- #120 Atkins · $2.3M/mo est.
- #121 Country Life · $2.6M/mo est.
Top 10 lists featuring SmartyPants
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How is SmartyPants ranked?
The score (0–100) blends estimated monthly units (60%), category rank visibility (30%) and breadth across categories (10%). Est. revenue/mo is estimated units × list price, summed across the brand's ranked products. Methodology