Top 10 coq10 brands on Amazon (estimated revenue)
Ranked by estimated monthly revenue from Amazon's CoQ10 Best Sellers top 100. Updated October 15, 2026.
Qunol is the top-selling coq10 brand on Amazon by estimated revenue, at about $2.9M/mo from 9 products in the CoQ10 Best Sellers top 100. That is about 3.6× as much as #2 Nature Made (~$789K/mo). The list is fairly concentrated: the top 3 brands take about 44% of its estimated sales and the top 10 about 68%, spread across 46 brands in total. About 10% of the products are gummies. All figures are modeled estimates, not Amazon data.
| # | Brand | Est. revenue/mo |
|---|---|---|
| 1 | Qunol30% share · best #1 | $2.9M |
| 2 | Nature Made8% share · best #5 | $789K |
| 3 | Life Extension5% share · best #8 | $485K |
| 4 | NOW Foods4% share · best #23 | $396K |
| 5 | Cymbiotika4% share · best #11 | $392K |
| 6 | THORNE4% share · best #15 | $363K |
| 7 | Doctor's Best4% share · best #6 | $358K |
| 8 | Nutricost3% share · best #9 | $292K |
| 9 | Pure Encapsulations3% share · best #21 | $268K |
| 10 | Puritan's Pride2% share · best #18 | $232K |
The top 10, brand by brand
1. Qunol
~$2.9M/mo est. revenue (30% of this list) and ~104K units/mo from 9 products; best position #1. Its highest-ranked product here is Qunol Ultra CoQ10 100mg, 3X Better Absorption, Antioxidant, 90 Softgels | #1… at #1. Overall it ranks #42 of 3,479 brands.
2. Nature Made
~$789K/mo est. revenue (8% of this list) and ~29.1K units/mo from 5 products; best position #5. Its highest-ranked product here is Nature Made CoQ10 200mg Softgels for Heart Health Support, 105 Softgels | Co Q… at #5. Overall it ranks #4 of 3,479 brands.
3. Life Extension
~$485K/mo est. revenue (5% of this list) and ~13.7K units/mo from 4 products; best position #8. Its highest-ranked product here is Life Extension Super Ubiquinol CoQ10, Shilajit, 100 mg, 60 Softgels… at #8. Overall it ranks #11 of 3,479 brands.
4. NOW Foods
~$396K/mo est. revenue (4% of this list) and ~12.5K units/mo from 4 products; best position #23. Its highest-ranked product here is NOW Supplements, Ubiquinol 100 mg, High Bioavailability, 120 Softgels at #23. Overall it ranks #1 of 3,479 brands.
5. Cymbiotika
~$392K/mo est. revenue (4% of this list) and ~6.1K units/mo from 1 product; best position #11. Its highest-ranked product here is CYMBIOTIKA Liposomal Glutathione – PQQ, CoQ10, Detox & Skin Support | With PQQ… at #11. Overall it ranks #416 of 3,479 brands.
6. THORNE
~$363K/mo est. revenue (4% of this list) and ~6.2K units/mo from 2 products; best position #15. Its highest-ranked product here is THORNE CoQ10, 100 mg Optimally Absorbed Ubiquinone Supplement, 60 Softgels… at #15. Overall it ranks #8 of 3,479 brands.
7. Doctor's Best
~$358K/mo est. revenue (4% of this list) and ~17K units/mo from 5 products; best position #6. Its highest-ranked product here is Doctor's BEST High Absorption CoQ10, 100 mg, 120 Softgels | Coenzyme Q10… at #6. Overall it ranks #24 of 3,479 brands.
8. Nutricost
~$292K/mo est. revenue (3% of this list) and ~14.5K units/mo from 4 products; best position #9. Its highest-ranked product here is Nutricost CoQ10 100mg, 120 Vegetarian Capsules, 120 Servings, GMO-Free | High… at #9. Overall it ranks #2 of 3,479 brands.
9. Pure Encapsulations
~$268K/mo est. revenue (3% of this list) and ~3.9K units/mo from 1 product; best position #21. Its highest-ranked product here is Pure Encapsulations CoQ10 120 mg, 60 Capsules | Coenzyme Q10 Supplement for… at #21. Overall it ranks #3 of 3,479 brands.
10. Puritan's Pride
~$232K/mo est. revenue (2% of this list) and ~8.6K units/mo from 3 products; best position #18. Its highest-ranked product here is Puritan's Pride Coenzyme CoQ10 100mg, 240 Rapid Release Softgels | Dietary… at #18. Overall it ranks #40 of 3,479 brands.
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Full CoQ10 ranking
All 46 brands in the list, ordered by rank strength, plus the top 10 products.
See all CoQ10 brands →